Benefits and Limitations of the INEN Quality Seal: An exploratory study in Ecuadorian organizations

Abstract

The objective of this research project is to identify the main benefits and limitations
that arise in Ecuadorian organizations when accessing INEN Quality Seal certification. Twenty-two semi-structured interviews were conducted with a segment that has the certification. These were directed at quality-related personnel: supervisors, directors, and managers, whose experience allowed for an in-depth examination of factors
obtained not only from certification but also from management systems, as well as the theoretical validation of the external and internal benefits offered by the international ISO standard. The benefits identified included exportation, increased competitiveness, product improvement, and improved customer expectations, among others. Among
the limitations were the implementation and adaptation of laboratories, the search for equipment and technology that comply with standards, trained personnel, excessive documentation, costs, and regulations, among others. The analysis carried out converges on the opportunities found in the differentiation of their products. The present threats remain constant due to new competitors who prioritize price, which leads to the loss of potential customers.