QUISIMALIN SANTAMARIA, Mauricio; GARZÓN MOANTAGUANO, Alice; PARRA JIMÉNEZ, Anabel. Neuromarketing: Strategies for Visual Perceptionin Predicting Consumer Behavior. Estudios de la Gestión: Revista Internacional de Administración, [S. l.], n. 18, p. 59–85, 2025. DOI: 10.32719/25506641.2025.18.3. Disponível em: https://revistas.uasb.edu.ec/index.php/eg/article/view/4740. Acesso em: 5 dec. 2025.